AMA Fashion · Dubai
Discover a distinctive expression of swimwear, where rich colors and refined details meet the cosmopolitan glamour of Dubai. For women who bring their own elegance to every sunlit moment.
THE SUNSHINE COLLECTION
Discover Sunshine, AMA’s debut swimwear collection. Flattering silhouettes, golden details and a touch of Dubai glamour celebrate your individuality. Find the piece that feels unmistakably you.
Discover the collection
01 · Swimwear
02 · Sunshine Collection
THE SWIMWEAR EDIT
From quiet mornings by the sea to afternoons at your favourite beach club, discover bikinis that make every escape an occasion. Complete your look with a flowing cover-up and your favourite accessories.
Explore swimwear
Sunshine Collection
Emerald, Black & Gold, Coral, Burgundy, Golden and Royal Blue shape AMA’s first selection.
Explore swimwear
Signature Dubai
Architectural precision, warm sand and the glow of the Gulf shape every line, color and detail.
Featured selection
An editorial selection from the AMA universe, available in the boutique.
Collection
Collection
Our story
A fashion house built on a simple idea: sunlit elegance can be precise, comfortable and free.
AMA imagines pieces for Dubai days and the destinations that share its spirit. A clear aesthetic, confident color and lasting attention to cut will guide every collection.
“Wear the light, simply.”
The AMA journal
Join the list for new arrivals, stories and curated AMA edits.
SubscribeOptions and timing calculated at checkout.
A 14-day window planned for eligible pieces.
Encrypted and secure checkout by Stripe.
Stay close
From the house
Follow the house and contact our concierge directly.
The AMA visual journal
Campaigns, fabric details and the light of Dubai.
Follow AMA →Your AMA concierge
Advice, availability and direct support.
Chat with AMA →