LAUNCH
Discovering AMA
When will the boutique open?
The final date has not yet been announced. Private-list members will receive it first, together with the first collection reveals.
Can I place an order now?
Not yet. The website is currently a pre-launch showcase. No product, payment or placeholder stock is presented as available.
Where is AMA based?
AMA Fashion is a house born in Dubai, United Arab Emirates.
How do I join the private list?
Use the newsletter form at the bottom of this page and explicitly confirm your consent.
COLLECTION
Pieces, fit and care
What will the first collection include?
A selection of swimwear, kaftans, pareos and fluid resort-wear. The final assortment will be revealed progressively.
How will I choose my size?
You can review our indicative guide now. At launch, each product page will include exact measurements and fit guidance.
Will care instructions be available?
Yes. Every piece will include instructions suited to its fabric and construction.
SERVICES
Delivery, returns and payment
Where will you deliver?
Dubai delivery will be prioritised. Coverage across the other Emirates and initial international destinations will be confirmed before opening.
What will the returns policy be?
A 14-day window is planned for eligible pieces with hygiene protection and tags intact. Final conditions will be visible before purchase.
Will payment be secure?
Yes. The planned checkout will use Stripe over HTTPS. AMA will not directly store full card numbers.